3 Strategies to Make Your Premium Pet Food Packaging Stand Out.

Written By Jeff Sugarman

Capturing the attention of discerning pet parents starts with standout packaging. Here's how:

1. Focus on Eye-Appeal:

Professional food photography isn't just visually appealing; it's a way to spotlight the premium ingredients in your pet food. It tells a story of quality and care, making each glance a convincing argument for your product.

2. Showcase Health Benefits:

Clearly highlight the health benefits, whether it's grain-free, supports joint health, or promotes a shiny coat, on your packaging.

3. Convey Care and Commitment:

Choosing the right food is an act of love. Reflect the special bond between pets and their owners in your packaging. Whether seen as a sporty companion or a cherished family member, use imagery and language that strike a chord with pet parents.

While pets follow their noses, it’s pet parents who follow their hearts—and wallets—to the checkout. Ensure your packaging speaks directly to them, making it the go-to choice for their beloved companions.

Jeff Sugarman

I’m Jeff Sugarman, an entrepreneurial designer and brand guide. I use design to help companies that are focused on the greater good hone their message. 

Want to work together? I’d love to hear from you.

http://brandora.biz/
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